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Counterfeit Chic's 2nd-Favorite Oxymoron

Original Fake does it again -- this time with signature-X shoes that look as if they might be worn by its bizarre action figures. 

Is the consumer appeal "original" or "fake"?  Or perhaps both, in a strategy that calls to mind countercultural conformity?  Then again, maybe they're just cute slippers aiming for an edge. 

Many thanks to Ben Barren for posting the ad!